Measuring the effectiveness of any digital marketing initiative is one of the greatest challenges that most organizations face today. The trouble is that when most marketers hear ‘digital analytics,’ they…
As data is getting collected at an increasing pace, and since most of this data is live, the benefits of big data can be lost if information is not processed…
The already large world of big data and analytics is uplifted due to open Application Programming Interfaces (APIs). The utilization of open API has been generating huge volumes of big…
IMDG technology has reached a notable level of maturity that has increased its industry adoption. IMDG technology provides a distributed, lightweight and a scalable memory object store. This memory object…
IMDG technology provides continuous availability and increased consistency along with flexible scalability across several data management systems. Let’s take a quick look at some features of IMDG technology. Scale-out Computing:…
As a discipline, Business Analytics has been around for 30 years, starting with the launch of MS Excel in 1985. Before this, data analytics was only limited to manual calculations…
Graph analysis models are powerful enablers of fine-grained predictive modeling of human behavior as they help in identifying the likely behavior of individuals in their fuller context of groups, relationships,…