Did you just say digital twins would enhance customer experience? Business leaders can develop digital twins that help blur the line between the virtual world and the physical one to offer better products and to enhance customer experience.

Delivering a satisfying customer experience is one of the top priorities for every business. For this purpose, businesses carefully analyze customer journeys and market trends. In the digital era, customer…

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Digital twin and digital thread As they prove to be useful in orchestrating and optimizing physical and digital processes across factories and the entire product value chain, the concepts of digital twin and digital thread are swiftly expanding in the digital market.

The digital twin and digital thread are not similar concepts. Both these concepts help in understanding the actual working of the physics-based models by reflecting the exact operating conditions like…

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