{"id":8908,"date":"2018-07-10T00:32:53","date_gmt":"2018-07-09T19:02:53","guid":{"rendered":"http:\/\/www.allerin.com\/blog\/?p=8908"},"modified":"2018-07-04T00:43:31","modified_gmt":"2018-07-03T19:13:31","slug":"this-is-how-ml-can-solve-your-pr-problems","status":"publish","type":"post","link":"https:\/\/www.allerin.com\/blog\/this-is-how-ml-can-solve-your-pr-problems\/","title":{"rendered":"This is how ML can solve your PR problems"},"content":{"rendered":"

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Before jumping to the PR problems, we should first understand what public relation (PR) is. Public relation is the management of the flow of information between groups and their users. To be more precise,<\/p>\n

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\u201cPublic relations<\/a><\/u> is a strategic communication process that builds mutually beneficial relationships between organizations and their audience.\u201d<\/p>\n

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PR aims to unite businesses or individuals with the public for a cause. For any organization to create a good relationship with theiraudience, it is vital to understand the audience\u2019s preferences. To do so, there is a need for a PR mentor who will act as an advisor. PR practitioners have to deal with challenging situations like organizations having different opinions are battling with one another, false news, loss of public interest in a brand or its campaign, to name a few.<\/p>\n

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Technologies can help PR practitioners to address such issues. For instance, ML is revolutionizing various industries<\/a>. So why not implement ML to solve PR problems as well?<\/p>\n

PR problems<\/strong><\/h1>\n

\"ML<\/a><\/p>\n

Some of the most common PR problems faced are:<\/p>\n