{"id":5231,"date":"2017-08-14T00:45:50","date_gmt":"2017-08-13T19:15:50","guid":{"rendered":"http:\/\/www.allerin.com\/blog\/?p=5231"},"modified":"2017-08-06T19:50:04","modified_gmt":"2017-08-06T14:20:04","slug":"the-connection-between-big-data-and-big-content","status":"publish","type":"post","link":"https:\/\/www.allerin.com\/blog\/the-connection-between-big-data-and-big-content\/","title":{"rendered":"The connection between big data and big content"},"content":{"rendered":"<p><a href=\"http:\/\/www.allerin.com\/wp-blog\/wp-content\/uploads\/2017\/08\/The-connection-between-big-data-and-big-content.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5448\" src=\"http:\/\/www.allerin.com\/wp-blog\/wp-content\/uploads\/2017\/08\/The-connection-between-big-data-and-big-content.jpg\" alt=\"\" width=\"770\" height=\"513\" srcset=\"https:\/\/www.allerin.com\/blog\/wp-content\/uploads\/2017\/08\/The-connection-between-big-data-and-big-content.jpg 770w, https:\/\/www.allerin.com\/blog\/wp-content\/uploads\/2017\/08\/The-connection-between-big-data-and-big-content-300x200.jpg 300w, https:\/\/www.allerin.com\/blog\/wp-content\/uploads\/2017\/08\/The-connection-between-big-data-and-big-content-768x512.jpg 768w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/><\/a><\/p>\n<p>So, what is big data and big content? A business relies heavily on information and data to come up with better decisions. In simple words, information is the cradle to success for a company. Gathering useful and structured data out of unstructured information gives a competitive edge to a company and makes it a leader in a respective field. But due to the constant growth in information over the past years, it has become extremely important for data scientists to handpick diamonds out of a heap of coal (where big data and big content refer to diamond and heap of coal respectively). <a href=\"https:\/\/www.allerin.com\/blog\/how-to-use-big-data\" target=\"_blank\" rel=\"noopener\">Big content comprises of PDFs, music, video<\/a> etc. while big data consists of CRM (customer Risk Management) and ERP (Enterprise Risk Management) data. According to Gartner, 80% of the information is unstructured and effectively acquiring, managing, and implementing this information can help businesses make better and more profitable decisions.<\/p>\n<p><a href=\"http:\/\/www.allerin.com\/wp-blog\/wp-content\/uploads\/2017\/08\/14.8-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5387 size-full\" title=\"Big data and big content\" src=\"http:\/\/www.allerin.com\/wp-blog\/wp-content\/uploads\/2017\/08\/14.8-1.jpg\" alt=\"\" width=\"707\" height=\"269\" srcset=\"https:\/\/www.allerin.com\/blog\/wp-content\/uploads\/2017\/08\/14.8-1.jpg 707w, https:\/\/www.allerin.com\/blog\/wp-content\/uploads\/2017\/08\/14.8-1-300x114.jpg 300w\" sizes=\"auto, (max-width: 707px) 100vw, 707px\" \/><\/a><\/p>\n<h1>1. Why is the connection between big data and big content difficult?<\/h1>\n<p>Both big data and big content may appear to be similar but that\u2019s not the case. Firstly, analysing all unstructured data is no small feat. It is a daunting task for both data scientists and artificial intelligence to gather, study, examine and scrutinize all the data. Secondly, due to the proliferation of information silos within a company, not all the data is available at one place. Both the structured as well as the unstructured data are spread across various departments of a company, leading to content chaos. Thus, a single repository that contains all the information is the solution to this content chaos.<\/p>\n<h1>2. Is there any remedy to bridge the gap?<\/h1>\n<p>Fortunately, there is. Metadata acts a bridge as it eliminates various information silos and helps to connect structured and unstructured data residing across any directory and of any format. It helps to recognize and discern correct information comprising both the structured and the unstructured data across all the departments of a company. This contextualised information can then be provided to concerned professionals who can use this information to its maximum advantage. Moreover, metadata consists of the most updated information that boosts the confidence of the employees as they can receive the most revised and refurbished data. Additionally, metadata can easily tie personal greetings (unstructured data) to a related customer\u2019s record in a CRM system (structured data).<\/p>\n<h6><\/h6>\n<p>Metadata helps to bridge the gap between big data and big content by involving all the operations and tasks involved in its design, construction, and storage without taking into consideration the size of the company and its core objectives.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>So, what is big data and big content? A business relies heavily on information and data to come up with better decisions. In simple words, information is the cradle to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":5448,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[126,3],"tags":[409],"class_list":["post-5231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-big-data","category-technology","tag-the-connection-between-big-data-and-big-content"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.5 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The connection between big data and big content | Artificial Intelligence |<\/title>\n<meta name=\"description\" content=\"So, what is big data and big content? A business relies heavily on information and data to come up with better decisions. In simple words, information is\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.allerin.com\/blog\/the-connection-between-big-data-and-big-content\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The connection between big data and big content\" \/>\n<meta property=\"og:description\" content=\"So, what is big data and big content? A business relies heavily on information and data to come up with better decisions. In simple words, information is\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.allerin.com\/blog\/the-connection-between-big-data-and-big-content\/\" \/>\n<meta property=\"og:site_name\" content=\"Artificial Intelligence, ROBOTICS, AUTOMATION\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/allerintech\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-13T19:15:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.allerin.com\/wp-blog\/wp-content\/uploads\/2017\/08\/The-connection-between-big-data-and-big-content.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"770\" \/>\n\t<meta property=\"og:image:height\" content=\"513\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Naveen Joshi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@joshinav\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Naveen Joshi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/\"},\"author\":{\"name\":\"Naveen Joshi\",\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/#\\\/schema\\\/person\\\/d01e43be365179dae3ff572b2007c64e\"},\"headline\":\"The connection between big data and big content\",\"datePublished\":\"2017-08-13T19:15:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/\"},\"wordCount\":438,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/08\\\/The-connection-between-big-data-and-big-content.jpg\",\"keywords\":[\"The connection between big data and big content\"],\"articleSection\":[\"Big Data\",\"Technology\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/\",\"url\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/\",\"name\":\"The connection between big data and big content | Artificial Intelligence |\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/the-connection-between-big-data-and-big-content\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.allerin.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/08\\\/The-connection-between-big-data-and-big-content.jpg\",\"datePublished\":\"2017-08-13T19:15:50+00:00\",\"description\":\"So, what is big data and big content? 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